Sunday July 1, 2007
Tactic is known for its creativity and innovation. After visiting the Salone Internazionale Del Mobile in Milan, Italy in April 2006, Tactic once again looked for inspiration in Hannover, Germany last month.
Generally, world trade fairs held on the Old Continent are an excellent indicator of the latest global trends in products as well as promoting them. That is where Tactic goes to find ideas and approaches to sampling its clients' products. For the most part, the main influences are the way accessories emphasizing the products' best features are incorporated into the sampling program.
According to Marco Trudel, Tactic's chief executive officer, "it all boils down to how flexible sampling designs are with their updates as well as their performance on the market, in Europe and in America!".
